Sunday, August 13, 2017

Market Potential Index (MPI) - 2018

Annual, 1996-current.  Global Edge & Michigan State U.

...the MPI was calculated for 26 countries identified as "Emerging Markets" by The Economist. However, in order to cover a wider range of markets, a decision has been made  to increase the number of countries to 97...

Purpose:   "to provide guidance to the U.S. companies that plan to expand their markets internationally."  

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